Solutions

WVN works where most of your retail sales actually happen.

Physical retail, brand activations, and live venues all share the same problem: they generate enormous signals and have no system to act on them. WVN is how that changes.

Retail

Your stores are your highest converting channel. You just can't see why.

Physical retail converts at 6x the rate of e-commerce for comparable product categories. The problem has never been conversion potential. It has been the inability to understand channel value, what drives it, and how to act on that understanding across dozens or hundreds of locations simultaneously.

Store managers run on gut feel and end-of-week reports. Regional VPs aggregate information that is already days old. Corporate teams build strategies based on data that no longer reflects what is happening on the floor. The loop between signal and action is broken and every week it stays broken is revenue left on the table.

The Gap in Physical Retail
Average lag from floor event to action5–7 days
Store associates with real-time data access3%
Frontline observations that reach leadership< 10%
Physical retail's share of total commerce85%
72%
of store issues are identified first by frontline staff and go unreported. (McKinsey, 2023)
The Silent Floor
Your associates know what's happening: the fit issues, the staffing gaps, the products customers ask for and can't find. That knowledge disappears every shift unless there's a system to capture it.
5–7 days
average time between a floor event and a corporate decision. (Forrester, 2023)
Decisions on Old Data
By the time a regional VP sees what happened in a store last Tuesday, the window to act has closed. The problem compounds across a fleet of 50 or 100 locations.
38%
higher spend in-store vs. online for the same purchase. (Forrester, 2023)
High Conversion, Low Visibility
Customers who visit in person spend more and convert more. The challenge is that retailers have no system to understand what drove that conversion or to replicate it consistently.
How WVN transforms retail

From gut feel to fleet-wide intelligence.

Unified location intelligence from day one

WVN connects 10+ discrete data categories per location automatically into a single health score and live feed. This includes POS, foot traffic, reviews, staffing, surveys, and sentiment. No integration project. Deployed with zero integration lift.

Zero integration lift

Frontline signal that reaches the right people

Daily survey workflows generate structured observations from store associates. WVN clusters responses by theme, ranks by fleet impact, and surfaces patterns before they become problems or after they prove to be wins.

Fleet patterns identified in hours

Manager intelligence every Monday morning

Every store lead receives a tailored weekly priorities brief built from their specific location data, ranked by expected conversion or revenue impact. Not a generic checklist. A grounded action plan.

2min post-week summary

Fleet-wide learning that compounds

When "limited run" framing lifts conversion in Austin, WVN identifies the pattern across comparable stores and surfaces it as a fleet playbook. Intelligence earned in one location benefits every location.

Cross-fleet network effects
5x
increase in data visibility from floor to leadership
80%
reduction in weekly manual reporting time
10+
discrete data categories unified per location automatically
0
integration lift
Frictionless Integration

WVN connects to what you already run.

Most intelligence platforms require an IT project before they deliver a single insight. WVN integrates with the systems already in your stores and begins synthesizing intelligence with zero integration lift.

There is no custom build. No data warehouse to stand up. No API team required. WVN reads your existing signals, structures them, and starts working. Your team keeps using the tools they already know. WVN runs underneath, invisibly, turning raw operational data into decisions.

0 integration liftNo IT project10+ data categories per locationConnects to your existing stack
WVNPLATFORMPOSCHAT</>APITRAFFICREVIEWSSTAFFINGSENSORS
Experiential & CPG

Activations generate your most powerful data. It's evaporating the moment it's created.

Live brand activations like the Super Bowl, Coachella, F1, or in-store pop-ups are where brands create the emotional impressions that drive long-term loyalty. Research shows live events generate 2.1× the emotional connection of digital advertising. But that power comes with a blind spot.

Teams debrief on vibes. Impact reports are assembled manually over two weeks. Decisions about the next activation are made on top of a previous one's guesswork. The feedback loop that should make each event better than the last never closes.

The Activation Intelligence Gap
Average time to post-event impact report10–14 days
Activations with real-time engagement data< 5%
Live event attendees globally each year500M+
WVN reporting time after activation closes2 min
2.1×
more emotional connection from live events vs. digital ads. (Nielsen / Eventbrite, 2023)
Max Impact, Minimum Measurement
Activations generate more brand equity than almost any other spend, yet they remain the least measured touchpoint in most brand portfolios. They are typically assessed by foot traffic estimates and anecdotal debrief.
$128B
spent globally on experiential marketing in 2024 with no standardized intelligence layer. (PQ Media, 2024)
Budgets Without Feedback Loops
Brands invest heavily in live experiences. But without structured real-time data, there is no defensible way to know what worked, what didn't, or how to make the next event better.
Live
real-time interaction data: dwell, engagement, conversion, and peak moments
Signal Hiding in Plain Sight
Every interaction at an activation, from a dwell to a demo to a conversation, vanished before WVN could capture it. Now it becomes structured intelligence that informs the next activation before the current one closes.
How WVN transforms experiential

From vibes to verified intelligence.

Real-time engagement intelligence during the event

WVN captures, classifies, and scores every human interaction as the activation unfolds: dwells, engagements, conversions, and peak moments. Brand teams and agency partners see live data, not a post-event guess.

Live dashboard during activation

2-minute post-activation intelligence report

When the doors close, WVN's report is already done. Impressions, VHE scores, utilization rates, peak windows, and qualitative themes, structured and ready in minutes, not weeks of manual assembly.

Down from 10–14 day turnaround

Comparable activation benchmarking

WVN builds longitudinal data across every activation you run. F1 Miami vs. F1 Monaco. Super Bowl vs. regular-season sponsorship. The platform identifies differentiated performance drivers so each event compounds on the last.

Cross-event intelligence

Structured reporting for procurement and leadership

WVN produces the impact documentation that justifies budget, with real numbers, verified engagement data, and defensible ROI framing. No more guesswork in the debrief deck.

Defensible spend justification
Real-time
engagement data captured and classified as it happens
2 min
post-activation intelligence report
0
integration lift
100%
of human interactions structured automatically
WVN Field Kit

The world just got a little smarter.

WVN Field Kit is a deployable intelligence package for live environments. A Pelican hard case houses four anonymous people-sensing devices and dedicated compute hardware — giving any activation, venue, or pop-up the same real-time data infrastructure as a purpose-built smart space. No permanent installation. No IT project. No PII collected.

The Field Kit connects directly to the WVN intelligence platform, feeding dwell time, engagement rate, traffic flow, and peak moments into the same dashboard your retail fleet already uses. Every activation becomes a data point. Every data point compounds into fleet-wide intelligence.

Anonymous sensing — no cameras, no PIIIP-rated for outdoor & event environmentsLive in under 30 minutesAdd-on to any WVN subscription
SENSORS × 4SN-01SN-02SN-03SN-04COMPUTE BOARDCPU/SOCRAMSSDNETWORK4G / WiFi / BTPOWER12V DC INUSB × 3ETHWVN
Sports & Entertainment

Venues are some of the most complex physical spaces on earth. Success is analyzed on siloed, lagging data and instinct.

Stadiums, arenas, and entertainment complexes manage tens of thousands of guests across hundreds of touchpoints simultaneously. Yet most venue operations teams have no real-time intelligence layer connecting these signals into a unified picture.

Teams rely on post-event debriefs that happen days after the game. Concession performance is reviewed weekly. Sponsorship ROI is assembled manually for quarterly reviews. The intelligence gap between what is happening in a 50,000-seat venue and what leadership knows about it is enormous and costly.

The Venue Intelligence Gap
Average post-game operational debrief lag48–72 hrs
Fan experience data captured structurally~15%
Global live event attendees per year500M+
Per-cap revenue uplift from data-driven venue ops+12–18%
78%
of fans say their in-venue experience directly drives renewal and re-attendance. (Harris Group, 2022)
Experience Drives Revenue
Fan retention is built on the quality of their physical experience at your venue. Understanding what that experience actually is, across every section and every game, is where the opportunity lives.
$26T
global market in physical retail and live events annually. (McKinsey, 2024)
Massive Market, Thin Margins
Venue operations is a high-revenue, thin-margin business. Every point of inefficiency in staffing, food service, merchandise, or sponsorship activation compounds across a full season.
higher ROI from data-driven venue operations vs. intuition-based management. (McKinsey, 2023)
The Intelligence Multiplier
Venues that close the intelligence gap and understand what is happening across all touchpoints in real time consistently outperform on per-cap revenue, fan satisfaction, and season renewal rates.
How WVN transforms venues

The intelligence layer your venue has never had.

Unified game-day intelligence dashboard

WVN pulls together every touchpoint: entry flow, F&B per-cap by section, staff coverage gaps, sponsorship activation performance, and social sentiment into one live view for operations leadership.

Real-time during the event

Fan experience signal at scale

WVN captures structured fan feedback through frictionless post-game pulse surveys, real-time sentiment tracking, and frontline staff observations, then clusters themes and surfaces actionable patterns across your season.

Structured, not anecdotal

Sponsorship accountability and optimization

WVN measures the actual performance of every sponsored touchpoint, including dwell rates, engagement quality, and brand recall signals, giving partnership teams defensible data for renewal conversations and pricing.

Sponsor ROI, verified

Season-over-season intelligence compounding

WVN builds longitudinal intelligence across your full season and beyond, learning what drives per-cap revenue, retention, and fan satisfaction so every game gets smarter than the last.

Gets better every game

Ready to see the difference in your spaces?

WVN deploys in days. No IT project. We'll tailor the demo to your vertical and your specific setup.